SHOUT OUT BOSS SHOPPE

SENIOR PRODUCER, HALEON PXP Studios PUBLICIS NEW YORK 2021-Present

Provide Decoupled Advertising Production Service for Global Haleon/GSK Consumer Brands for Regional North America NY Hub.

FREELANCE POST PRODUCER ART BUYER, EG PLUS OMNICOM NEW YORK 2020-2021

Provided Photography Production Service for Pharma Brand TEVA and Post Production Services for EG Plus In-house Omincom Agencies BBDO, FCB Health,

FREELANCE EP/SENIOR CONTENT PRODUCER, NEW YORK 2000-2021

I have a background producing  beauty & fashion and have created content in diverse categories that include interactive, TV,  media, pharmaceutical healthcare, hospital, food, retail restaurant, neutraceuticals, telecom and not for profits. With experience on both the agency, client direct side of production and in-house post production and print services, I offer a unique perspective of service for clients on any project. I've managed many larger off shore global shoots in Europe, South America, Australia and Africa as well as smaller local projects on a small budget.  In addition to providing production and client service, I've garnered directing and shooting credits on select content projects and can supervise an edit creatively from beginning to finish. All this experience makes for a collaborative team player and creative producer who is always looking ahead and trying to create the best brand storytelling no matter what platform.  I've managed budgets from 5k upwards to 1 million and delivered TV, Web Content, Print, Social Media, Sales Meeting Videos, Test Spots, Radio and Web banners.  Basic Editorial Skills in Premiere Pro Software. Producing Awards: Telly Award TV Guide Channel and HIP L’Oreal Film Producer Cine Gold Eagle.

AGENCIES:  CAST PXP STUDIOS, eg+worldwide, DESIGNORY, TAG CREATIVE, R/GA CONTENT STUDIO, LEO BURNETT ATELIER,  MULLEN ADVERTISING, LPNY, GRO 360, GARAGE BRANDING, OGILVY BRAND ARCHITECTURE

CLIENT DIRECT: RECHARGE HEALTH, DAVID’S BRIDAL, CARTOON NETWORK, KATE SPADE, IN-STYLE MAGAZINE, GEFFEN RECORDS, HEARST MEDIA.

SELECT CLIENT LIST: COSMOPOLITAN, L'OREAL PARIS, URBAN DECAY COSMETICS, NATIONAL GEOGRAPHIC CHANNEL, TEVA PHARMACEUTICALS, BREUGGER’S BAGELS, VIACTIV, UBER, SAMSUNG, MERCEDES BENZ, MOVADO, COTY, BROOKLYN LAGER, GUINNESS BEER, MEAD JOHNSON, BRISTOL-MYERS SQUIBB, #DISRUPT AGING AARP, UNILEVER, GLAXOSMITHKLINE, AMERICAN RED CROSS NY, NEW YORK CORNELL HOSPITAL, NETAID.ORG.

SENIOR INTEGRATED PRODUCER, MULLEN ADVERTISING. 2011-2012 Supervised global production on UNILEVER. TRESEMME  HAIRCARE. Delivered TV and Internet content.  Managed overseas shooting with budget of  1 million. 

STAFF PRODUCER LPNY NEW YORK  

Supervised all aspects of media development and production. Oversaw selection of production, post-production and music companies. Managed all aspects of production: budgeting, creative managment, scheduling and contract negotiations. Supervised LMPM In-house editorial division. Gained experience shooting behind the scenes content and working on global productions. Managed Budgets from 25K to upwards of 1 million.